Table of Contents
The Communication dropdown menu contains useful tools, such as Send Email, to compose and design custom emails, Message Admin, to review email analytics and schedule recurring emails, and MailChimp Sync.
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Send Email
Send Email is a tool that allows users to create a message or build a message from a template.
To create a new email, select Communication > Send Email > Message.
The email can include special fields that add specific profile information, such as the recipient's first name, the current date, or links to different self-service areas of MC Trade. After the email is sent, this information will auto-fill with the relevant information.
Click Here to learn more about sending an email.
Message Admin
Message Admin allows users to manage drafts, recurring emails, and scheduled emails. It also allows users to view message history and message-wide analytics, like emails sent, emails opened, links or attachments clicked, and emails that failed to send (undeliverables).
The message history includes:
- Analytics for each email
- The option to resend an email
- The option to load recipient profiles in the profile selector
Click Here to learn more about Message Admin.
MailChimp Sync
MailChimp users can set up an integration with MC Trade to sync profile data to a single Audience in MailChimp with different tags based on database values, and pass email communication records from MailChimp into profile Contact records in MC Trade. The sync can happen manually through the browser interface or can also be scheduled to occur automatically once each night.