The MC Trade Events Module is a powerful tool for managing every event an association could offer, whether it's a small training session, a free networking event, or a full Annual Conference.
The following illustration describes how events are configured and built.
Planning and Logistics
MC Trade's Tasks and Projects Module can track and manage nearly every activity required to successfully plan and implement an event. MC Trade clients frequently use these features to schedule communications efforts, track time spent by event planners, invite key stakeholders, and stay on schedule as events approach. Project Templates make recurring Events even easier to manage.
Marketing
The MC Trade Communications and Marketing features that work for an event are numerous and are built in directly to the event module. Every event features the same options:
- Quickly email all members who have not yet signed up for a particular event
- Quickly email all or select attendees and signups
- Automatically send registration confirmations and reminders
- Use HTML templates for stronger branding
Registration
As events are created and configured, the Registration Form can also be customized. When logged in, a Profile's Contact Info will auto-fill in a registration form. Those who register without logging in can still be tied to their profiles by an admin. Registration Forms have many options to ensure attendees have an easy experience signing up:
- Each field can be Hidden or Exposed to both the Sign Up, Attendee or both
- Each field can be mandatory or optional
- Custom Fields can be built and tied to specific Event Items
Payment
There are various payment options that can be applied to an event. Tied to the existing Credit Card Gateway, Accounting Package, and Reporting, all the money for an event will be tracked seamlessly with the rest of the revenue. Depending on the MC Trade Connect Package, the Event Module also offers several beneficial payment options:
- Credit Card, Check or Invoice Me options for each event
- Distinct Payment methods for each event item
- Members Only and Group pricing and Payment Options
- Real-time Credit Card processing
- Automatic Email Receipts
- Saved Credit Cards
- Promo Codes and Discounts
Website
When an event is created, MC Trade will build relevant Event Web Pages, so that Online Calendars are engaging and always up to date. The Event Module creates four distinct Web Pages automatically:
- Event Calendar Page - A searchable, real-time list of upcoming events. This is searchable and filterable by keyword or Event Type. Click here to learn about the Event Calendar Page.
- Event Details Page - Each event gets its own Event Details Page, which displays all the important information about each event. Click here to learn about the Event Details Page.
- Event Registration Form - This page allows guests to sign up and pay for their attendance at any event. This page is Secure and accepts online payments. Click here to learn about the Event Registration Page.
- Submit an Event Web Page - This page allows people to submit an event to your calendar. Once submitted, you can Accept, Reject or Change the event completely. Click here to learn more about the Submit an Event Web Page.
Settings and Configuration
As with every MC Trade Module, the Events Module can be configured to match an association's unique needs. There are two areas for Settings in Events:
- Global Event Settings - These Settings control what items appear on the event web pages, what options an individual has to connect their registration to their employer, and what information is included in a default confirmation message. Click here to learn about the Global Event Settings area.
- Individual Event Settings - Each event can be configured differently than other events, including the payment methods accepted, the questions attendees are asked, the registration options, who can register, and what info they receive upon registration. Click here to learn about individual Event Settings.